Australia began relatively in video game production in the early 1980s, with the Beanm Software in Melbourne which successfully released a hit game the Hobbit and Way of the Exploding Fist in 1982 and 1985. Australia has never been impacted by the proximity of Asia in game development and rather it was one of the priorities of pirate arcade machine in between 1980s and 1990s (McCrea,2013).
In retrospect, Australian game industry had been facing some critical challenges which delayed its development in video game industry. These factors are related to geographic, economic and political which definitely play a big role in distribution, retail, manufacturing and publishing in progress of game industry. Australia is positionally placed near to Asia which could boast a large market to its potential growth of game industry into the future but language and cultural differences indicate a significant barrier in Australian industry (Hinton,2012).
In discussion of Australian game industry, a number of companies noted that the distance is one of the reason involved that against to its game development. A producer from Brisbane said in a interview in 2006 that the distance has worked against us in the past where publishers do not feel secure if the developer is not a local that they cannot visit easily and for purpose to further steps to fix a project (Hinton,2012). An extreme significant challenge is found with game development is the risk associated financial. Auran, the Australian developer, worked on a major development project in 2005 which is a multiplayer online game called Fury which differs from other MMos like World of Warcraft. Fury first failing to attract subscribers and a AUD $4 million investment from Chinese (Hinton, 2012).
What set Australia apart from Europe and America is the exorbitant pricing for game which makes consumers in Australia felt beset. The high cost of participation and the censorship of video game in rating system at federal level are now highly concerned (McCrea, 2013). However, GameSpot AU had an interview with Australian game industry heads to have a talk over high video game prices in Australia.
According to the figures released by the Interactive Games and Entertainment Association in 2014, a significant change is found from the total industry value in Australia. Its figure demonstrates that digital download and sales for games is highly increased (Serrels,2015).
A decline is found in traditional retail software sales among all new current platforms such as 3D and the Wii U. In addition, it is possibly a decline for transition Xbox 360/PS3 to Xbox One/PS4 whereas digital game sales were a huge driver in 2014 that its sales increased 39% year on year; The mobile market saw a larger opportunity that the sales will be increased year on year for the next coming years (Serrels, 2015).
A short documentary that been found talking about the independent Australian gaming industry.
Nevertheless, Kovic and Bruce talked about how mobile game is talking over the games sales today and whether you like it or not, it is still the fact.